Urmika Wadhwa

Video Creative Lead @Transformative Ventures

Delhi, IN

As a Video Lead, I drive high-impact video content and integrated campaigns for global markets. With over 3 years of hands-on experience in digital ad films, long-form content, and social-first storytelling, I’ve successfully led over 200 ads for the Europe market, executing both product photography and videography.I’ve spearheaded three major ad campaigns from ideation to execution, managing the full production process, including direction, cinematography, and delivery. My role involves collaborating closely with cross-functional teams to craft engaging campaigns that not only resonate with audiences but also align with business objectives.With a deep understanding of current global and regional trends, I focus on creating innovative, insight-driven solutions for brands across various categories. Whether it\'s strategizing 360-degree campaigns or working with lean budgets, I’m committed to shaping content that drives culture and delivers results.