Urja Srivastava

About Urja Srivastava

Creative marketing and communications professional with 3+ years of experience across internal communications, content strategy, and digital marketing. Support leadership communications through executive messaging, internal engagement initiatives, town halls, presentations, and leadership updates. Translate complex business and technology topics into clear communication for internal audiences. Digital marketing experience includes brand management, content development, CRM management, social media management, and campaign execution: Internal Communications | Executive Communications | Content Strategy | Digital Marketing | Social Media Management | CRM (BIGIN)| Marketing Collateral | Newsletter & Email Marketing | Campaign Planning | Intranet Content | Google Analytics | Canva | Figma | Stakeholder Collaboration

Experience

1. Market Associate

   Valueonshore ('VOS') Advisors

   Sep 2023 — Present · Gurugram, IN

   Implemented and maintained Bigin CRM to track BD activities and improve sales follow-ups- Developed and executed social media strategies to boost brand engagement- Managed the digital identity, including web updates and platform consistency- Designed infographics and marketing creatives using Canva and Figma- Created and distributed monthly newsletters for stakeholder engagement- Tracked performance metrics via Google Analytics and social media insights- Planned, created, and scheduled content across social channels- Led brand revamp, including logo redesign and visual refresh- Designed internal communication templates for company-wide announcements- Executed ORM strategies to protect and improve online brand reputation- Maintained a structured digital asset repository for marketing use.

Education

• IBMR Business School

  Master of Business Administration - MBA, Marketing

• Loyola School Jamshedpur

  Commerce

  2005 — 2018

• Adamas University

  Bachelor of Business Administration - BBA, Marketing/Marketing Management

  2018 — 2021