Urja Mehta
GTM - Senior Executive | Marketing | Strategic Analyst | Xiaomi India
- Role
- Senior Executive - Performance Marketing at Xiaomi India
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Urja Mehta
I’m a Performance Marketing Executive with 3+ years of experience driving revenue growth…
Experience
Senior Executive - Performance Marketing
Apr 2024 — Present · Bengaluru, IN
Managed ₹3Cr+ ad budget across Amazon, Flipkart & quick commerce platforms• Scaled 50+ campaigns contributing ~40% of total revenue• Improved conversion rates by 10% via keyword optimization & A/B testing• Increased visibility of hero SKUs through keyword & bid optimization• Built dashboards (Excel, Power BI) to track ROAS, ACOS, CPC & performance
Education
ICFAI Business School
Master of Business Administration - MBA
2020 — 2022
Sadhana Education Societys L S Raheja College of Arts and Commerce Juhu Road Santacruz West Mumbai 400 054
Bachelor's degree
2015 — 2018
University of Mumbai
M.com
2018 — 2020
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