Upasana S.

Cultural Anthropology | Product Research @Cleartrip (Flipkart)

Role
User Experience Researcher at Flipkart
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Research & DevelopmentView LinkedIn profile

About Upasana S.

Hello! I\'m Upasana, an anthropologist-turned-UX person. I previously led…

Experience

  1. User Experience Researcher

    Flipkart

    Jul 2023 — Present · Bengaluru, IN

    Anthropology x UXCurrently- Building research for the Hotels\' charter at Cleartrip, owning in particular the User-Generated Content charter (Reviews and Ratings and all things related)- Leading travel-behaviour understanding for different generational cohorts (like GenZ, millennials, etc)- Running and fine-tuning Survey Methods for Cleartrip\'s strategic expansion- Helping create platform-level interventions in scaling and improving Cleartrip\'s travel functions- Everything that helps unravel travel 🧳Awards:Big Bet (2024) for Cleartrip for Work (Hotels)Instant Karma (2023)- Reviews and Ratings (Hotels)

Education

  • Miranda House, Delhi

    Bachelors

    2013 — 2016

  • Tata Institute of Social Sciences

    Master of Philosophy - MPhil

    2018 — 2020

  • South Asian University

    Master of Arts - MA

    2016 — 2018

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Upasana S. — User Experience Researcher at Flipkart in Mumbai, MH, IN | Unifers