Umesh Kumar
Facebook Ads Expert | Google ads Expert | Instagram Ads | Paid Ads | Media planning | Lead Generation | E-commerce | PPC campaigns | Bing Ads | Google analytics
- Role
- Senior Marketing Executive at Ans Commerce
- Location
- South Delhi, IN
- LinkedIn followers
- 500 followers
About Umesh Kumar
Results-driven Marketing Strategist with an MBA in Marketing from NMIMS, I excel in crafting high-impact campaigns across Google, Facebook, Instagram, and WhatsApp. At Ans Commerce (Flipkart), I drive up to 10.7x ROAS and generate over ₹10 Cr in revenue, managing 5 clients with budgets over ₹1.5 Cr and maintaining 100% client retention. I leverage Google Ads, Meta Ads, GTM, and GA4 expertise to analyze data, solve problems creatively, and communicate effectively. At Ichelon Consulting, I led campaigns that secured ₹20 Cr in revenue for Crysta IVF.
Experience
Senior Marketing Executive
May 2023 — Present · New Delhi, IN
I am the orchestrator of dynamic paid social advertising campaigns across the expansive landscapes of Meta (encompassing WhatsApp, Facebook, and Instagram) as well as Google platforms. At the forefront of client communication, I am instrumental in shaping strategy and driving innovative campaign initiatives. My role involves meticulously tracking and reporting on campaign performance, conducting insightful data analysis, and delivering compelling updates during regular client status calls. Collaborating seamlessly with our internal team, I continuously refine advertising strategies to optimize performance and achieve exceptional results. My approach is deeply rooted in analytics, leveraging data and numerical insights to fuel impactful decisions. Presently, I am entrusted with the management of 12-15 esteemed clients, each with substantial budgets exceeding 1.5 crores, including renowned brands such as Jack & Jones, Vero Moda, Patanjali, Baggit, and Carlton London. Notably, my tenure has been characterized by a remarkable absence of client attrition, a testament to my unwavering dedication and exceptional
Education
Indira Gandhi National Open University (IGNOU)
B.COM, Business/Commerce, General
Narsee Monjee Institute of Management Studies (NMIMS) Navi Mumbai
M.B.A, Marketing
Sunrise Group of Institutions,Udaipur
B.com, Business/Commerce, General
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