Ulyana Daum
- Role
- Digital Marketing Communications at Eaton
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Ulyana Daum
Performance-driven marketing professional with a proven track record of success…
Experience
Digital Marketing Communications
Apr 2018 — Present
Develop strategic and integrated marketing plans that increase brand awareness/familiarity, generate demand, nurture customer relationships to support business goals and objectives. Build a strong lead pipeline to support sales. Retain and grow existing business through strategic product lifecycle marketing programs. Support Eaton\'s digitalization initiative through effective product positioning and messaging, sales training, content creation and demand generation. Lead SEO and SEM strategy that results in increased web traffic and web lead conversions. Support sales organization through creation of compelling sales enablement content and programs. Cultivate and maintain excellent working relationships with global stakeholders and partners both inside and outside of the company. Provide quarterly reports and analysis of marketing performance and adjust marketing initiatives based on findings. Lead planning and participate in IT industry trade shows and virtual events. Extensive experience in managing outside agencies Lead product launches.
Education
Liberty University
Bachelor of Science, Business Administration Marketing and International Business
2008 — 2011
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