Ullas Srivastava
- Role
- Senior Associate Analyst at dentsu
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Ullas Srivastava
Data Analyst | Data QA & ETL Specialist | GCP & AdTech Enthusiast Hi, I’m…
Experience
Senior Associate Analyst
Dec 2021 — Present
Automated MTA and reporting and performed quality assurance (QA) tasks by developing Python code files • Utilized Tableau to create internal pacing dashboards, connecting it with the Hive database for daily data reviews • Implemented cloud functions using Python to append data in BigQuery triggered by file drops in Google Cloud Storage • Produced pivot tables from Google Campaign Manager, Meta Business Manager, Pinterest Business, Inmarket, and Excel reports • Uploaded Hive database files to Google Big data using a single file that integrated Python and SQL scripts to fill post QA gaps • Collaborated with Pinterest and OneView teams to establish a daily backend data feed API for dashboard operations and reporting • Created Power BI and PowerPoint wireframes to align with client requirements and communicated change requests with DR teams • Represented analytics team in weekly data discussions with Nesutar Data Science and Media Planning teams • Developed and implemented a \"placement police\" code to identify and rectify tagging errors; this was deployed in multiple accounts • Guided team on coding techniques and methods, enabling a smooth knowledge transfer and seamless delegation of responsibilities
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