Uwe Hering
Marketing Programs Manager @InterSystems DACH
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WORK HISTORY
Marketing Programs Manager @InterSystems DACH
Darmstadt, DE
General Marketing / Sales Support• Responsible for all marketing activities concerning the Data Platform business in the DACH region with control of a +1 mill. EUR budget.• Copywriting & producing customer facing collateral (German and English)• Directing and supervising the creation and development of key marketing and sales assets• Market research to drive marketing strategy and content• Continuous collaboration with agencies, external service providers, industry associations and business partners• Responsible for marketing reporting to track progress and drive decisions• Leading several company-wide projects, including the introduction of a project management solution, translation software platform and virtual event platform• Planning, creating and executing campaigns to support our business partnersCampaign Management / Demand Generation• Planning, copywriting, building and executing integrated Marketing and Public Relations campaigns across DACH• Planning, managing and executing multi-channel digital marketing campaigns • Planning, managing and executing account based marketing campaigns in close collaboration with the gobal sales team to expedite sales cycles• Regularly supporting corporate marketing initiatives Event Management• Planning, coordinating, executing and managing trade show sponsorships, customer events, live webinars, virtual events and industry forums
EDUCATION
University of Galway
Politische Wissenschaft und Regierung
Heidelberg University
Magister Artium, Politologie, Englisch
Deutsche Akademie für Public Relations GmbH (DAPR)
PR Junior-Berater, Public Relations
Überwald-Gymnasium Wald-Michelbach
Abitur (A-Levels), Deutsch, Englisch
Heidelberg University
Sprachzertifikat - Studienbegleitende Fremdsprachenausbildung, Spanisch
SKILLS
ABOUT UWE HERING
Marketing Programs Manager @ InterSystems | Driving sales success through integrated, data-driven B2B marketing | DACH & EMEA expert
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