Dennis Beytekin
Demand Generation Manager @Jotform
Signup · Get unlimited contacts
WORK HISTORY
Demand Generation Manager @Jotform
Ankara, TR
Jotform is a global form and AI-driven workflow automation platform serving over 35 million users worldwide. As Demand Generation Manager, I focused on scaling B2B growth, expanding our operations into new strategic channels, and leading a cross-functional team to deliver high-impact initiatives. My key contributions included- Scaled B2B advertising revenue share by a factor of six through data-driven demand generation- Expanded team capabilities beyond advertising to include email marketing, strategic partnerships, and event marketing initiatives- Ran large-scale A/B tests with ads to boost pipeline growth and velocity- Served as the primary link between multinational growth and marketing teams, aligning global strategy and execution- Drove initiatives to introduce new marketing methods such as account-based marketing, intent data strategies, and orchestration workflows across the department- Championed sales automation systems to improve pipeline metrics, shorten sales cycles, and support revenue operations
EDUCATION
University of Oxford
Master of Business Administration - MBA, Business Administration and Management, General
Hacettepe University
Bachelor of Arts - BA, Linguistics
ABOUT DENNIS BEYTEKIN
I’m a highly driven marketing manager and an Oxford MBA candidate with a focus on B2B demand generation, helping businesses develop and scale new revenue channels across ads, partnerships, email, events, and more.Most recently, I led the development of Jotform’s B2B demand generation function. I joined as the first B2B advertiser, where my early work involved exploring ways to establish a demand generation operation to boost growth. Over the past three years, our efforts grew into a structured operation with a significant budget and a dozen contributors. And since 2024, I had the privilege of leading its strategy, structure, and execution and of managing a team that consistently ranked among Jotform’s top performers.Earlier in my career, I learnt how AI tools are marketed, and how they will be, during my time at BeforeSunset AI. I also founded several ventures of my own, including two standout ones, one launched at 16 and the other during university. Running, and failing, at these two businesses taught me an immense amount about business, such as how to build things with minimal resources, lead teams, anticipate potential pitfalls, and execute under pressure.I love ideating, discovering and developing new channels and testing unusual and unexpected approaches to find room for scaling. I’m most energised when the challenge is tough, the stakes are meaningful to the business, and the successes we achieve are together as a team. Some of my key skills are: Strategic Leadership, Strategic Planning & Execution, Team Leadership, Global Team Building, Data-Driven Decision Making, P&L & Budgeting, Demand Generation, Solution Marketing, A/B Testing, Account-Based Marketing, Physical & Digital Events, AI Marketing, Lead Generation, Marketing Analytics, Competitive Analysis, Marketing Attribution, Marketing Analytics, Diversity & Inclusion, Marketing Automation, CRM, SEM, PPC, Creative Thinking, Critical Thinking.The tools I use most often include:HubSpot, 6sense, Bombora, SEMRush, Ahrefs, BigQuery, Looker Studio, Google Analytics, ZoomInfo, BuiltWith, Clay, Apollo, LinkedIn Sales Navigator, Lemlist, Demandbase, Mailchimp, Wix, Google Search Console, Google Tag Manager, FullStory, Funnel.io, and more.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.