Uditi Johar
Product Marketing | B2B Fintech SaaS | 0-1 Growth| Category expansion |Ex–Razorpay, Freshworks
- Role
- Product Marketing Manager at Jisr | جسر
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Uditi Johar
As a Product Marketing Manager at Razorpay, I lead the go-to-market strategy and execution for new lending products, driving customer adoption and market share. With my growth marketing expertise, I established and optimized the marketing infrastructure, including automation tools and analytics platforms, to generate high-quality leads and conversions.I also enable and empower the sales teams with comprehensive product training, collateral, and sales enablement tools, contributing to increased sales effectiveness and revenue growth. Prior to this, I was an Associate Product Marketing Manager and a Growth Marketing Executive at Razorpay, where I developed and implemented successful marketing campaigns and initiatives for various fintech products and services. I have a Bachelor of Business Administration in Honors from Christ University, Bangalore, and I have completed a GrowthX program in 2022. I am passionate about creating and delivering innovative and impactful marketing solutions for the fintech industry.
Experience
Product Marketing Manager
Dec 2024 — Present
Building Spend Management in KSALeading product marketing for new business lines for fintech, where my focus is on building and commercializing products that unlock new revenue streams and strengthen our position in the Saudi Arabia.Taking products from 0→1 — defining positioning, identifying ICPs, shaping go-to-market strategy, and ensuring successful market launches that translate into measurable revenue impact.
Education
Christ University, Bangalore
Bachelor of Business Administration - BBA , Honors
2016 — 2019
Neerja Modi School
Business/Commerce, Mathematics
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