Sunita R

About Sunita R

Uda Projects India Private Limited is a subsidiary of 360Group based in Chennai, offering…

Experience

1. Brand Manager

   Udaprojects Deeptech & Defence Systems

   Oct 2023 — Present · Chennai, IN

   Uda Projects, a subsidiary of 360Group, specializes in delivering innovative and sustainable solutions in IT infrastructure, water management, electric vehicles (EVs), cleantech, and renewable energy. As a Brand Manager, you will lead the development and execution of brand strategies that reflect our values, drive market awareness, and promote growth across multiple sectors.Key Responsibilities:Brand Strategy: Develop and implement brand strategies aligned with business goals. Conduct market research to drive brand differentiation.Brand Communication: Oversee content creation for marketing materials, digital platforms, and customer outreach across various sectors.Identity Management: Ensure brand consistency across all touchpoints and maintain visual/verbal identity standards.Product Launches: Plan and execute brand activations for new product/service launches in EVs, cleantech, and more.Stakeholder Management: Build relationships with customers, partners, and internal teams to ensure cohesive messaging.Brand Performance: Track brand performance using KPIs like awareness, engagement, and sentiment. Conduct brand audits.Event & Partnership Management: Oversee brand activations, events, and partnerships to boost visibility.

Skills

• Branding & Identity
• Brand Architecture
• Team Organisation
• Team Building
• Team Leadership
• Brand Development