Tyler W.

About Tyler W.

My focus is on reshaping brand stories through impactful video storytelling while fostering an environment of innovation, teamwork and inclusivity. With my solid track record of influential projects and collaborations with global partners, I\'ve become a trusted name in pioneering visual media in the Bay Area and across the globe.Dedicated to championing diversity and collaboration, my video projects have spark meaningful conversations and earned industry recognition. Guiding creatives to excel, I\'m known for pushing boundaries and shaping narratives that inspire. Armed with the latest tools and trends, I continue to push limits, crafting stories that resonate deeply with viewers. My biggest video achievements have always been the result of amazing teams and collaboration. I’m truly humbled by the power of teamwork and the creative process that comes along with it when everyone is dialed in with a common goal.It’s a no ego journey and everyone on set has a voice on my video projects - absolutely everyone.

Experience

1. Accociate Creative Director - Video Productions

   Resident

   Apr 2025 — Present · San Francisco, CA, US

   Oversee full-cycle creative production of CTV Video Commercials + Social Paid Commercials - from concept development and script writing to on-set direction and final delivery.• Lead in-house video shoots as both producer and director, ensuring alignment with brand strategy and performance goals.• Collaborate cross-functionally with growth, creative, and product teams to maintain a steady pipeline of high-impact content.• Manage external vendors, shoot logistics, and production timelines across pre-production, production, and post.• Write weekly scripts and creative briefs that drive engagement, support ad testing, and elevate brand storytelling.

Education

• University of Washington

  B.A, Interdisciplinary Arts & Sciences., Focus in Culture, Literature and the Arts (film)

  2004 — 2007