Tyler Croft

About Tyler Croft

Did you know that the American Marketing Association estimates that 90% of all marketing material goes unused in the field. And 90 seconds is about as long as you can expect people to look at your marketing material. But when you tell your story in the form of a storybook, people remember your story significantly better. Using a Business Storybook creates a lasting impression for your prospects and customers and employees. How can a storybook accelerate your lead generation campaigns?Tyler is an experienced business leader recognized for designing and delivering successful marketing strategies while managing digital marketing and lead generation efforts for B2B Fortune 200 industrial companies. Skilled at aligning both data driven decisions and creative marketing efforts for campaign ROI, utilizing creativity and intelligence to sustain success. Highly enthusiastic, and passionate about process improvement, from industrial engineering to marketing leadership. Driven to succeed with strong interpersonal and communication skills, a motivational leader that is quick to identify strengths in others and collaborate to influence business strategy. Leadership extends beyond achieving defined results but also setting the tone that breeds a desire to go above and beyond. Digital Marketing- Web site online marketing- Digital content creation and management- Digital Interactive Sales tools- Analytics and Business Intelligence Management- Vendor ManagementLead Management- Marketing Automation Management- Campaign Management- Lead Generation Strategy- Lead Qualification and Scoring- CRM IntegrationLeadership Strengths- Engaging leader known for fueling excitement in my staff- Training and development focused, enriching others abilities so they can do their best- Excellent oral and written communications- Communicates well with executive leadership and collaborates across matrix organizations- 6 Sigma Black belt process improvement certified- Overseeing the development of our digital marketing strategy across international teamAnd if you get him talking about bees and beekeeping, he\'ll never stop!Send a message to T••••@BusinessStorybooks.com

Experience

1. Facilitating Consultant

   Corporate Visions

   Mar 2015 — Present

   Creating a positive and engaging learning environment for professionals desiring impactful sales conversations. A natural storyteller, who delivers memorable workshops with valuable content punctuated by poignant and humorous stories. A popular keynote speaker and trainer with clients on five continents in both English and Spanish. Positive coaching style helps those in his workshops realize quick gains

Education

• Texas McCombs School of Business

  MBA, Business

  2003 — 2005

• Stanford University

  BS, Industrial Engineering

  1994 — 2000

Skills

• Digital Marketing
• Marketing Management
• Competitive Analysis
• Team Leadership
• Program Management
• Strategy
• Project Management
• Product Marketing
• Leadership
• Marketing
• Product Launch
• Strategic Planning
• Public Speaking
• Cross-Functional Team Leadership
• Storytelling
• Marketing Strategy
• Product Development
• Product Management
• Social Media Marketing
• Online Marketing
• Lead Generation
• Sales
• Team Management
• Digital Strategy
• Spanish
• Analytics
• Business Strategy