Tyler Moore

About Tyler Moore

As VP of Design at Nike in Portland, Tyler leads a multidisciplinary organization of designers, engineers, and writers focused on uniting product and brand. His team, spanning product and brand strategy, UX/UI, engineering, content, forecasting, motion, and 3D, works collaboratively to craft cohesive design experiences that define and amplify Nike’s identity.With an impressive 25 years of experience in design and creative leadership, Tyler excels in defining systems, translating brand concepts into product vision, crafting compelling narratives, and designing seamless, human-centered experiences within intricate ecosystems. His core belief is that design has the power to enhance people\'s lives, transform companies, and influence culture.Before joining eBay, Tyler served as Sr. Director of Design at eBay where he led the creation of Evo, eBay\'s first mature design system that helped define the product experience and brand expression. Prior to eBay, Tyler was a Design Director at Amazon within the Device Design Group, where he undertook the challenge of developing a cohesive design language for the entire portfolio of Alexa devices. Preceding his tenure at Amazon, he co-founded MM, dedicating 17 years to leading a team of full-stack designers, strategists, and producers in delivering comprehensive brand solutions globally for clients such as Microsoft, Nokia, Founders Fund, Amazon, The Battery, and more.Tyler earned his BFA degree in Design from The Hoogschool voor de Kunst en Utrecht, Holland, where he immersed himself in the study and practice of design, branding, UX/UI, product development, and screen printing. This multidisciplinary approach became foundational to Tyler\'s innovative problem-solving methodology in design.Areas of focus:Design Leadership- Cross disciplinary leadership- Team culture, formation & recruiting- Mentorship at scaleBrand Design- Holistic vision from strategy to execution- Creative direction & stewardship to ensure consistencyProduct Design- Multi-platform software & hardware design- Creative direction- Design systems expert- New product incubation- Sound design leadershipSpecialtiesBranding, product design, visual design, interaction design, UX strategy, user research, user experience, prototyping, storytelling, machine intelligence, scenario use case development, convergent design across digital, physical and human touch-points, leadership + management, mentoring, client pitches, client relations

Experience

1. Senior Director of Design

   eBay

   Sep 2019 — Present · Seattle, WA, US

Education

• HKU (Hogeschool voor de Kunsten Utrecht)

  Bachelor of Fine Arts (BFA), Graphic Design

  1997 — 2000

• The University of Kansas

  Bachelor of Fine Arts - BFA, Graphic Design

  1997 — 1999

• University of Arkansas

  Fine and Studio Arts

Skills

• Information Architecture
• Information Design
• Visual Communication
• Typography
• User Experience Design
• Environmental Design
• Concept Development
• Corporate Identity
• Interaction Design
• Design Thinking
• Brand Architecture
• Packaging
• User Experience
• Branding & Identity
• Experience Design
• Art Direction
• User Interface Design
• Creative Strategy
• Visual Design
• Design Strategy
• Brand Development
• Creative Direction
• Mobile Design