Tyler Lipton
Social Consumer Digital Advocate
- Role
- Social Consumer Advocate at L'Oréal
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Tyler Lipton
I\'m Tyler Lipton and I am a recent graduate at Penn State University. I am a public…
Experience
Social Consumer Advocate
Feb 2025 — Present · Berkeley Heights, NJ, US
Serve as a Digital Beauty Advisor across all social platforms by reactively engaging with fans and followers on a timely manner (TikTok, Facebook, Instagram, Twitter)- Support public channels (social, R&R, Q&A) by providing insight, strategy recommendations and engagement as needed- Attend brand trainings, work sessions and meetings to stay up to date with social strategies and best practices- Follow Brand provided social FAQ documents for launches and key social moments- Able to compose custom responses that clearly address the issue in a way that is understandable by the consumer- Recognizes and recommends new ways to influence consumers in their purchase decision- Provide social content and engagement recommendations based on consumer feedback and trends- Stay up to date on new social media platforms, tools and best practices- Live in the social ecosystem, follow emerging trends in the landscape
Education
Penn State University
Bachelor's degree, Public Relations
2020 — 2024
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