Tyler Bishop

About Tyler Bishop

Tyler is an award-winning marketer, CMO of Ezoic, executive management for Open.Video, and host of Pubtelligence at Google — events that bring publishers from around the world to Google offices to connect and collaborate. Tyler has enjoyed a career as a successful start-up founder and marketing executive and was featured on the cover of the September 15′ Business Journal for his innovative and unique approaches to digital marketing. Early in his career he was included in several 30 Under 30 lists and was fortunate to speak and write for some of America\'s most well-recognized institutions and publications; including The Harvard Business Review, Venture Beat, and The Wall Street Journal. Tyler was a 2019 member of the Forbes Communication Council, has consulted for Congressional committees, was an on-air broadcaster for professional sporting events, and hosted the popular publishing industry podcast, The Publisher Lab. Due to his uniquely rich experiences and expertise as a personality, Tyler often describes himself by saying \"I tell my dad that I\'m a professional expert\".Considered an influential figure in the world of digital advertising and online content,Tyler has enjoyed a rich career-path that is complimented by a personal life that includes various roles in the world of Brazilian Jiu Jitsu and MMA; both as a broadcaster, former professional fighter, and one of the early analyst\'s of grappling competition. Despite little activity in these arenas today, Tyler has been for 15 years to PFL/ Bellator top contender and American grappling pioneer and multi-time World Champion, Jena Bishop. The pair now reside in San Diego, CA where his home is brightened by the presence of two Shiba Inus, Cash and Toast.

Experience

1. Chief Marketing Officer

   Ezoic

   Aug 2016 — Present · CA, US

   Working with online content distributors, creators, and publishers to improve user experience and increase ad revenue on their digital properties.Serving as the face of marketing efforts and events for all Ezoic and Google-partnered initiatives.Built and developed the Ezoic marketing strategy from the ground up resulting in exponential growth of the platform.Ezoic is an award-winning A.I. platform for publishers and website owners.We are a Google Certified Publishing Partner that provides site owners with sophisticated machine learning that is proven to automatically optimize user experience metrics and ad earnings at the same time.Ezoic is agnostic to ad demand, so any publisher can bring their existing \"ad stack\" or existing ad relationships into Ezoic. This allows digital publishers the ability to perform automated testing on their existing ads, layouts, content, and more.The Ezoic platform leverages artificial intelligence to provide individual visitors with personalized experiences that will decrease bounce rates, increase time on site, and drive up ad earnings. No matter what CMS or ad tech is being used, Ezoic offers an array of new technologies for overarching website optimization. Our flagship app for testing is called \'Ad Tester\' which allows publishers to test new ad combinations on each page of a user session; balancing both UX and session earnings. Ezoic learns what ad combination each visitor to a site should see, so you can be sure you are delivering the best combination of ads to each site visitor.

Education

• Lindenwood University

  Bachelor of Arts (B.A.), Digital Communication

  2004 — 2008