Twinkle Shah
Business Analyst | Pre-Sales, SaaS & ERP Implementation | MVP Strategy & Execution | GGI YLP ’24
- Role
- Business Analyst at LOGICWIND
- Location
- Surat, IN
- LinkedIn followers
- 500 followers
About Twinkle Shah
Business Analyst with hands-on experience taking products from concept to launch. I…
Experience
Business Analyst
Aug 2024 — Present · Surat, IN
Market & Competitor Research: Conducted comprehensive research on the product and its competitors to gather insights on market trends, user preferences, and potential opportunities for differentiation.User Story Creation: Drafted clear, actionable user stories from the perspectives of different system users admin, end-user, customer support to ensure the product met the needs of all stakeholders.User Journey Mapping: Utilized Miro to visualize and map out the end-to-end user journey, identifying pain points and areas for optimization in the product\'s design and flow.Wireframing & Prototyping: Created low-fidelity wireframes and interactive prototypes using Balsamiq to communicate product ideas, user interface (UI) layouts, and user experiences with stakeholders.API Integration & System Collaboration: Coordinated the integration of third-party APIs RazorPay for payments, KYC services for user verification to streamline product functionality and ensure seamless interaction with external systems.Compliance & Registration: Facilitated the Digital Ledger Technology (DLT) registration process and ensured compliance with industry regulations, enabling secure and efficient communication through SMS platforms like MSG91.Cross-functional Collaboration: Worked closely with development, design, and product management teams to translate business requirements into technical specifications, ensuring smooth product launch and post-launch iterations.
Education
Veer Narmad South Gujarat University, Surat
Bachelor's degree
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