Tushnik Thakur

About Tushnik Thakur

Influencer & Content Strategy specialist with 11+ years of experience delivering high impact projects and campaigns across Media and Entertainment space. Identifying Viral Trends, Creators and ensuring user growth and time spent on app. Work with sales leadership to run an editorial calendar, coordinate with other content crafters to ensure standards. Review and implement process changes to drive operational excellence. Improve content programs. Leverage messaging and value propositions to write emails, brochures, presentation scripts. Work with marketing to brainstorm creative concepts for day-to-day activities as well as campaigns. Understand the depth and breadth of the product suite, and stay well updated on the product category. Understand the brand\'s content marketing strategy and explore ways to put this into action through all touch points. Drive teamwork in every aspect of the business. Mentor team to grow and nurture their skills. Develop understanding of how to field, interpret and apply quantitative research and culminate insights. Strong attention to detail of key marketing principles, and ability to work on multiple projects simultaneously.#UGC #InfluencerManagement #Sports #Broadcasting #Operations #IPs

Experience

1. Deputy Head, Content & Influencer Marketing Business, India

   AnyMind Group

   Jul 2025 — Present · IN

Education

• Amity International School Noida

  Commerce with Maths

  1995 — 2007

• Jamia Millia Islamia

  MA Media Governance, Communication and Media Studies

  2012 — 2014

• Indian Institute of Technology, Delhi

  CEP Certificate Programme, Digital Marketing

Skills

• Corporate Communications
• Market Research
• Public Relations
• Media Relations
• Social Media Marketing
• Press Releases
• Digital Media
• Social Media
• Marketing
• Event Management
• Marketing Strategy