Tushar B.
Associate Marketing Manager - HCLTech | Integrated Marketing | Content, Brand & Partnerships | AI-led Execution
- Role
- Associate Marketing Manager at HCLTech
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Tushar B.
I specialize in driving brand differentiation and commercial impact through strategic marketing initiatives that enhance visibility, deepen engagement, and accelerate business growth globally. With a consultative approach, I align marketing execution with business goals to deliver measurable outcomes.
Experience
Associate Marketing Manager
Oct 2025 — Present · Noida, IN
Led end-to-end planning and execution of HCLTech’s presence at global flagship events, shaping business narratives and managing a six-figure (USD) marketing budget across vendor coordination, client engagement, digital and on-ground campaign.2. Designed and executed full-funnel marketing campaigns, including targeted initiatives for premium/key accounts, driving engagement and pipeline influence across multiple geographies.3. Developed and deployed internal enablement assets—industry insights, case studies, and solution demos to strengthen partner and sales readiness and improve storytelling consistency.4. Led high-impact press releases and external communications, increasing media visibility and amplifying brand presence.5. Drove account-centric marketing programs across priority accounts, aligning regional strategies to influence deal cycles and deepen stakeholder engagement.6. Translated marketing spends into measurable outcomes by driving brand awareness, lead generation, and partner ecosystem visibility.
Education
DLDAV Model School, Delhi, India
Science, Higher Education/Higher Education Administration
2003 — 2018
Great Lakes Institute of Management
PGDM, Marketing
Jagannath International Management School,Vasant Kunj
Bachelor of Business Administration - BBA, Business Administration and Management, General
2018 — 2021
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