Tusharika Rao

Global Merch Leader | 25+ yrs in Retail | Driving $2.7B+ Portfolios | Product Dev & Margin Expert | Brand Growth Strategist | SVP-level Executive Candidate (US, Europe, Asia)

Role
Vice President Levi\'s(R) United States & Canada Merchandising and Licensing at Levi Strauss & Co.
Location
San Francisco, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Tusharika Rao

A seasoned merchandising executive with over 25 years of experience, Tusharika has led global retail businesses and driven growth across complex, high-value portfolios—most recently overseeing a $2.7B business at Levi Strauss & Co. Over her 17-year tenure at Levi’s, she has played a pivotal role in shaping product strategy, scaling iconic categories, and optimizing margin performance across both mature and emerging markets.Her strength lies in building and leading high-performing, cross-functional teams that consistently deliver results. She brings deep expertise in product development, global line planning, inventory efficiency, and consumer-led assortment strategies across omni-channel platforms. Her approach blends creativity with commercial acumen—grounded in data, inspired by culture, and anchored in long-term brand value.Recognized as a collaborative leader and a catalyst for change, she has led global transformations, championed sustainability-forward assortments, and launched region-specific innovations that unlock market potential. She thrives in dynamic environments and is passionate about mentorship, operational excellence, and purpose-driven business growth.Currently open to SVP-level opportunities in the U.S, Europe, or Asia, she is ready to bring her strategic mindset, global perspective, and industry depth to her next leadership chapter.

Experience

  1. Vice President Levi\'s(R) United States & Canada Merchandising and Licensing

    Levi Strauss & Co.

    Mar 2023 — Present · San Francisco, CA, US

Education

  • Dayalbagh Educational Institute

    Bachelor's degree, Physics & Mathematics

    1995 — 1997

  • National Institute of Fashion Technology

    Diploma in Fashion Design, Fashion

    1997 — 2000

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Tusharika Rao — Vice President Levi\'s(R) United States & Canada Merchandising and Licensing at Levi Strauss & Co. in San Francisco, CA, US | Unifers