Tushar Gawade
Marketing Strategist | Driving Growth Across Real Estate & Workspace Brands | Expert in GTM, Customer Experience & Process Optimisation
- Role
- Assistant Vice President Marketing at Awfis Space Solutions Limited
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Tushar Gawade
I am a demand generation and growth focused marketing specialist with 10+ years of…
Experience
Assistant Vice President Marketing
Aug 2024 — Present · Mumbai, IN
Led a six-month digital growth initiative that delivered 72% revenue growth and 32% higher direct bookings, while reducing CPA by 32% through refined audience targeting and creative optimisation.Managed ₹1 crore in digital investments, generating ₹50 lakh in direct-booking revenue and improving ROAS by 51%, strengthening the marketing–revenue linkage.Built a full-funnel analytics stack (GA4 + CRM) for city-wise CAC, ROI, and lead-quality tracking, enabling smarter spend allocation and campaign agility.Established an in-house presales team to improve TOFU contact rates beyond 90%, closing the gap between lead generation and conversion velocity.Re-engineered the media mix to prioritise yield-driven acquisition, improving revenue per lead by over 80% despite lower lead volumes.Collaborated with tech and sales functions to enhance landing experiences and automate CRM follow-ups, boosting lead engagement and qualification rates.
Education
Lala Lajpatrai Institute Of Management
MMS, Marketing/Marketing Management, General
2013 — 2015
University of Mumbai
Bachelor of Engineering - BE, Electrical, Electronics and Communications Engineering
University of Mumbai
Bachelor's degree, Electrical, Electronics and Communications Engineering
Skills
- English
- Teamwork
- Team Management
- C
- Microsoft Office
- C++
- Public Speaking
- Html
- Windows
- Marketing
- Powerpoint
- Microsoft Excel
- Time Management
- Management
- Social Media
- Customer Service
- Microsoft Word
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