Tushar Bharadia

WORK HISTORY

EDUCATION

SKILLS

ABOUT TUSHAR BHARADIA

I’m a creator and influencer marketing leader with 10+ years of experience building culture-driven campaigns that actually perform. I’ve worked across agencies, high-growth e-commerce, global entertainment, and tech, leading creator strategy, partnerships, and social programs for brands in entertainment, finance, lifestyle, retail, and workplace culture.Currently, I manage influencer partnerships at Glassdoor, overseeing recurring creator programs across Instagram, TikTok, and LinkedIn. My work blends creator storytelling with performance, delivering above-benchmark organic results, negotiating six-figure budgets, and activating creators during cultural moments like job searching, layoffs, and Gen Z workplace shifts.Before Glassdoor, I led global influencer marketing at Spin Master, managing $3M+ in annual budgets across franchises like PAW Patrol, Gabby’s Dollhouse, and Rubik’s Cube, and delivering $6M+ in EMV through scalable, insight-led creator programs. I’ve also built national influencer programs in e-commerce, driving $200K+ per month in revenue, and started my career in PR and community marketing, producing large-scale cultural activations and earned media campaigns.I’ve partnered with creators ranging from emerging voices to household names like MrBeast, Zach King, and leading career and culture creators. I care deeply about finding the right talent, building long-term relationships, and turning good ideas into content people actually want to watch.If you’re thinking about influencer marketing, creator partnerships, social strategy, or brand storytelling through culture, we’ll probably get along.