Tufan Topcu
Product Manager Marketing Communication @JENOPTIK
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WORK HISTORY
Product Manager Marketing Communication @JENOPTIK
Overall marketing responsibility for b2b marketing and product communication in the Biophotonics business unit (Life Science and Medical Technology)• Product communication of the business unit Biophotonics in regard of imaging and laser solutions• Interface with sales, product management and R&D to determine needs and to develop tools, programmes and content• Marketing planning, conception and implementation of all online and offline communication measures• Marketing content planning and creation for web, social media and trade fairs for all regions• Exhibition planning based on business objectives• Implementation of new product web pages and SEO• Lead and collaboration with marketing and media agencies • Concept development, briefing and implementation of new visuals, videos and animations to achieve a targeted communication of competencies & benefits• Marketing Budget responsibility
EDUCATION
Fachhochschule Karlsruhe
Diplom Wirtschaftsingenieur (FH), Absatzwirtschaft
ABOUT TUFAN TOPCU
Well experienced as marketing manager in the automotive and high tech area such as life sciences and medical technologies. Wide range of knowledge in online and offline marketing, b2b marketing, product communication and stakeholder management. Working as marketing manager for more than 10 years. Start up mentality proven by own web shop.
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