Troy Lucia
Virtual Production / AV Technician | Unreal Engine, Disguise, Live FX | Motion Capture TD | Bridging Creative and Technical Ops for Virtual Production & Experiential Media
- Role
- Production Assistant, Directing, Dop Independent Films at S4 Studios
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Troy Lucia
Driven by curiosity and creativity, I blend technical skill and artistic vision to tell stories in new, novel formats. My journey spans creatively led productions, digital marketing, and hands-on entrepreneurship—all fueled by a passion for technology, creative problem-solving, and reimagining how stories are shared in today’s digital landscape.2015–2018: Early Digital CreativityProduced video projects and digital marketing campaigns across industries while still in high school and college. Quickly mastered visual storytelling, tech platforms, and team collaboration.2018–2020: Product Operations & Tech ExperienceManaged hardware and product lifecycle, technical support, and fulfillment. Developed operational insight and hands-on technical troubleshooting.2019–2023: Marketing & Community BuildingDrove targeted ad campaigns, podcast production, and outreach for insurance and legal firms. Delivered measurable growth, networked extensively, and created community-focused content.2022–2024: Automotive Leadership & Entrepreneurship JourneyFounded Arizona’s Calibration Centers, then led and transitioned through Ultimate Auto Glass and Azimuth Calibration. Managed multi-site teams, developed and delivered advanced ADAS services, and optimized processes to drive profitability and culture.2025–Present: Creative Tech & Digital ArtistryPivoted to digital arts—directing mocap sessions, building virtual environments, and designing for events and entertainment. Now channeling a multidisciplinary background and entrepreneurial mindset into digital artistry with a focus on innovation and immersive storytelling.My journey is about harnessing technology as a medium for storytelling, innovation, and collaboration. With proven entrepreneurial grit, technical mastery, and a love for artistry, I thrive in environments that challenge me to bring thoughtful creativity and hands-on problem-solving to digital art and production. I’m eager to contribute as someone who understands business, people, and the power of interactive media.
Experience
Production Assistant, Directing, Dop Independent Films
Aug 2018 — Present · Phoenix, AZ, US
Collaborated with filmmakers on multiple Arizona-based productions, including directing a personal film with a crew of 20+ and horses. Assisted in production design, executed practical on-set effects (blood, smoke), and managed lighting setups, including calculating power draws to prevent circuit overloads. Coordinated key logistics, including equipment transport and providing on-set support for cast and crew to ensure production stays on time.
Education
Scottsdale Community College
Associate's degree, Film/Cinema/Video Studies
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