Troy Roberts
Student at Rutgers University–New Brunswick
- Role
- Brand Ambassadorship Intern at Big Ten Network
- Location
- Wayne, NJ, US
- LinkedIn followers
- 500 followers
About Troy Roberts
Senior at Rutgers University pursuing a Bachelor’s degree in Public Relations. With a…
Experience
Brand Ambassadorship Intern
Sep 2025 — Present
Act as the Big Ten Network’s campus lead, boosting brand awareness and student engagement through creative on-campus activations and coordinated digital outreach.Plan, coordinate, and run promotions at Rutgers games, tailgates, and campus events to grow visibility and deepen fan interaction.Host weekly strategy sessions to map marketing plans, spot engagement opportunities, and roll out promotions that fit campus culture.Capture and publish live event content to extend reach and sustain a strong presence across social platforms.Liaise with BTN’s Chicago marketing team to execute campus activations, support marquee events like Big Ten Tailgate, and strengthen the brand within the Rutgers community.
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