Terry Ritchie
T-Shaped Leader, My path: DesEng>EngMgt>SemiConductr Mkt>Strategic Mkt>IPLicensing>BusGenMgr>BusDev>ECom. Evolved w/Mkt-Mind to become a Whole Product Omni-Channel Professional.
- Role
- Trion Residential National Sales Manager - Business Leader at Air Distribution Technologies, Inc.
- Location
- Durham, NC, US
- LinkedIn followers
- 500 followers
About Terry Ritchie
Broad based product management/product marketing leader equipped with a high tech foundation and international B2B gravitas. 15 years experience marketing and selling technology products. Longstanding product management experience across multiple product types. Additionally savvy with licensing software, hardware and other IP both as Licensor and a Licensee.Overall business success requires significant team-work, it begins with solid communication, building trust and learning to hold one another accountable. Have built and lead entire international cross-functional teams to conceive, develop, market, launch and support complex products.Enjoy the give & take dynamics associated with road-mapping and using a product development process. What I do best- Market research to identify opportunity, set goals, develop strategy, devise disruptive products- Build enduring relationships with customers, partners and teammates- Construct and lead cross-functional teams from start to finish- Grow revenue via efficient marketing know-how- Program management- Critical thinkingMost recently have focused on product distribution activities through legacy sales channels but also growing the overall results via Ecommerce through Amazon, Walmart, Target and others. Ecommerce business realization to me is quite exciting as it requires everlasting attention across product marketing and product management all being steered via consistent KPI tracking and analysis.
Experience
Trion Residential National Sales Manager - Business Leader
Air Distribution Technologies, Inc.
Jul 2024 — Present
Education
Indiana State University
BSET, Electronics and Computer Technology
1979 — 1984
Skills
- Product Lifecycle Management
- Product Planning
- Product Management
- Market Analysis
- Mixed Signal
- Firmware
- Cross-Functional Team Leadership
- Digital Signal Processors
- Product Development
- Marketing Strategy
- Analog Circuit Design
- Bluetooth
- Embedded Systems
- Eda
- Strategy
- Usb
- Cpu Marketing
- Competitive Analysis
- Start-Ups
- Consumer Electronics
- Semiconductors
- Licensing
- Semiconductor Industry
- Electronics
- Wireless
- Processors
- Cmos
- Hardware Architecture
- Technical Marketing
- Product Launch
- Business Development
- Arm
- Strategic Partnerships
- Product Marketing
- Ic
- Mobile Devices
- Fpga
- Asic
- Engineering Management
- Soc
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