Tripti Sheel
Brand Strategy| Business Strategy & Growth| D2C |Retail|Customer Experience Design
- Role
- Vice President Brands at Ergode
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Tripti Sheel
A retail expert by qualification and profession, I have more than 15 years of industry experience across various categories like D2C, E- commerce apparel and accessories, supermarkets, hypermarkets and consumer electronics. I have worked with some of the most renowned retailers in the country like Future Group, Aditya Birla Group, and Tata Ent. As a keen observer of trends and consumer behavior, I witnessed Customer Experience/ Marketing metamorphose from support function to a critical discipline in today’s highly competitive retail scenario. I believe that customer experience has to be a tacit combination of art, science and data that can positively influence purchase patterns for Business growth. Travelled widely, I understand local & global markets and its sensibilities. This helps me enhance customer experience across diverse geographical locations.
Experience
Vice President Brands
Aug 2022 — Present · IN
Education
Pearl Academy of Fashion
PG, Retail Management
2003 — 2005
St. John's College, Agra
B.A, Economics
2000 — 2003
Global Career Counsellor Program
Green Belt Certification in career counselling , Global Career Counselling
2024 — 2024
UCLA Extension
Global Career Counselling , Counselor Education/School Counseling and Guidance Services
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