Trina Sadberry

Strategic Communications | Brand & Marketing | External Engagement

Role
Head of Brand and Engagement- Us at Equinor
Location
Houston, TX, US
LinkedIn followers
500 followers

About Trina Sadberry

Senior corporate communications leader with extensive experience developing and driving internal and external communication strategies. Key capabilities include:Corporate and External Communications Developing and implementing corporate communications strategy Identifying and mitigating reputation risks; crisis communications Developing, identifying opportunities to communicate corporate narrative Executing digital external (social media, corporate web) communication strategies and plansInternal Communications and Engagement Setting strategic direction for internal communication, employee engagement and employer brand initiatives Delivering strategies and tactical plans to communicate business priorities and drive engagement Creating content that communicates company narrative, strategic direction and culture Leadership Communications Providing strategic communications counsel and coaching to executive leadership Identifying internal and external leadership communication opportunities and needs Developing executive-level content including by-lined articles, speeches, presentations, videos and social media messagesBrand, Marketing Communications Shaping and managing corporate brand portfolio Developing brand messaging that amplifies external narrative and enhances reputation Managing sponsorship activation activities

Experience

  1. Head of Brand and Engagement- Us

    Equinor

    Jun 2021 — Present

Education

  • University of Houston

    Bachelor of Arts, English

Skills

  • Newsletters
  • Speech Writing
  • Corporate Communications
  • Strategy
  • Marketing Strategy
  • Internal Communications
  • Branding Initiatives
  • Product Marketing
  • Strategic Communications
  • Corporate Branding
  • Leadership
  • Online Marketing
  • Writing
  • Project Management
  • Marketing Communications

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Trina Sadberry — Head of Brand and Engagement- Us at Equinor in Houston, TX, US | Unifers