Trina Morris

About Trina Morris

I design experiences that don’t just attract audiences; they build communities and create lasting connection.With 15+ years as a strategic engagement and experiential leader, I’ve produced everything from New York Fashion Week runway shows to large-scale art campaigns to premium experiential dining events in remote desert landscapes. Common thread. the ability to translate complex narratives (and logistics) into compelling moments that foster visibility, trust, and authentic human connection.Currently, I lead national engagement and event strategy for Butterfly Art Collective’s Resilience campaign, where I oversee programming from intimate previews and curated workshops to large-scale activations, including our recent launch pop-up exhibition at Phoenix Art Museum, which drew 400+ guests and generated local and national media coverage. I steward partnerships with organizations like GIFFORDS, Sandy Hook Promise, and others, producing thoughtful, art-driven experiences that resonate deeply with diverse audiences.My background spans luxury fashion, premium experiential hospitality, nonprofit, and much more. This cross-sector fluency allows me to bring sophistication, cultural competency, and strategic vision to any organization that values elevated experiences and brand equity.Through my consultancy Style Root, I partner with organizations across sectors: hospitality groups, consumer brands, cultural institutions, advocacy organizations, and wellness brands; on brand experiences, community engagement, event production, and partnership development. I bring operational excellence and high emotional intelligence to everything I do, and thrive with others who understand the power of experiences to drive engagement and impact. I’ve recently recalibrated Style Root and am accepting new clients and collaborators.Beyond experiential work, I’m a seasoned yoga, meditation and mindfulness leader with a weekly residence at the Global Ambassador Hotel (since its Phoenix flagship opening in Dec 2023). Through Rooted Well, an adjacent offering within Style Root, I provide mindfulness facilitation, wellness programming, and contemplative leadership development for individuals and organizations who seek that depth.Open to exploring: Strategic partnerships through Style Root for experiential design and community engagement work. Also interested in director-level leadership opportunities for my next chapter (for the right fit). Always open to meaningful conversations about work that creates authentic connection. Let\'s chat!

Experience

1. Engagement and Events Director

   Butterfly Art Collective

   Dec 2025 — Present · Phoenix, AZ, US

   I lead national engagement and event strategy for Resilience, a public art and storytelling campaign, overseeing programming from intimate previews and curated workshops to large-scale, high-visibility activations across 25+ tour markets.My recent highlight: producing the Resilience launch pop-up exhibition at Phoenix Art Museum — 400+ guests, 100+ butterfly sculptures, local and national media coverage, arts trade interest, and a contribution to 6-figure charitable fundraising to date.In this role, I: → Design and execute experiential strategies that expand visibility and audience participation across multiple markets → Manage multi-year event timelines, budgets, venues, vendors, and on-site teams (including PR and media) to ensure high-quality execution and brand alignment → Steward campaign partnerships with GIFFORDS, Sandy Hook Promise, and the Arizona Educational Foundation, producing programming that builds deep audience engagement → Pilot campaign programming through Sandy Hook Promise’s leading youth initiative, shared in classrooms and with youth collectives nationwide

Education

• Tennessee State University

  BA, English

• Ball State University

  MA, Public Relations

Skills

• Brand Management
• Press Releases
• Marketing
• Event Planning
• Event Management
• Facebook
• Fashion
• Corporate Communications
• Brand Development
• Public Relations
• Social Media
• Blogging
• Nonprofits
• Community Development
• Publicity
• Social Networking