Trina Koning
Aem Author Content Manager, Copywriter, & Content Strategist (Contract through Millennium Software) @Deloitte
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WORK HISTORY
Aem Author Content Manager, Copywriter, & Content Strategist (Contract through Millennium Software) @Deloitte
Deloitte is a professional services firm that serves nearly 90% of businesses in the Fortune 500 plus over 7k private companies. Client engagement: Kaiser Permanente (the nation\'s leading not-for-profit, integrated health plan). Functioning as content strategist, copywriter, UX designer, and AEM author working with stakeholders to create new content to streamline business processes and improve user experience. AEM authoring and building new web pages. Consult with business unit stakeholders on content strategy to create new web pages, improve existing pages, as well as groom and make adjustments to the content roadmap. I do analysis to understand business processes and existing digital content then work with stakeholders to create new pages and optimize existing content. AI-assisted UX writing and editing. Testing and improving internal artificial intelligence (AI) virtual assistant. Agile team using Kanban framework.
EDUCATION
Content Marketing Institute
Certificate, Content Marketing
Bastrop High School, Bastrop, Texas
Diploma
University of Wisconsin-River Falls
Bachelor's Degree, English & Writing
SKILLS
ABOUT TRINA KONING
I’m a Senior AEM Author and AI-literate Web Content Strategist with 11+ years specializing in Adobe Experience Manager (AEM Sites, DAM, MSM) and 17+ years total in enterprise digital content production. I do analysis to understand business processes and existing digital content then work with stakeholders to create new pages and optimize existing content.I’ve partnered with Fortune 500 companies, including Adobe, Deloitte, Accenture, Microsoft, WM, U.S. Bank, and Optum, to design, build, and optimize large-scale, multilingual web experiences. My projects have included major content migrations, accessibility compliance, and building new subdomains.I thrive where content strategy meets execution, collaborating with business stakeholders to translate complex requirements into streamlined web pages.Core strengths:AEM Sites • DAM • MSM • Accessibility (WCAG/ADA) • Metadata • Localization • Agile (Scrum/Kanban) • Jira • Workfront • Siteimprove
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