Tricia Turner
Director Apparel Strategy Reebok
- Role
- Director of Apparel Strategy at Reebok
- Location
- Marlborough, MA, US
- LinkedIn followers
- 500 followers
About Tricia Turner
Versatile marketing leader with a track record of success built upon superior analytical, merchandising and execution skills. Expert in driving strategic planning and merchandising strategies across global markets. Extensive experience in key account business development, market analysis, strategic product planning and positioning, product lifecycle planning, and sales and profitability forecasting.
Experience
Director of Apparel Strategy
Feb 2021 — Present · Boston, MA, US
Lead development of multi-season strategy against 2025 Business Plan. Collaborate with key stakeholders on category objectives, seasonal net sales plan, Icon development and invest/divest strategies. Facilitate VP’s key presentations, ensuring effective partner integration and impactful milestone presentations. Product owner of strategic account relationships which represent 45% of overall US Apparel business.
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