Trenton Reed
Content Strategist & Manager | SaaS, Fintech, Startups
- Role
- Manager, Content Strategy at Human Interest
- Location
- Richmond, VA, US
- LinkedIn followers
- 500 followers
About Trenton Reed
Senior content strategist with 10+ years of experience leading people, programs, and processes across B2B SaaS, fintech, startups, and digital agencies. Includes the last 5+ years as a team lead at a Forbes FinTech 50, sitting at the intersection of content operations and creative production.
Experience
Manager, Content Strategy
Aug 2022 — Present · San Francisco, CA, US
Sitting at the intersection of brand and operations, I manage an end-to-end content ecosystem across all customer touch points (e.g, web, product/UX, customer support) to drive engagement, adoption, and retention. I manage a high-performing team, successfully scaling marketing programs (i.e, editorial, PR/media, design) to accelerate company growth from 1.5k to 40k+ customers. I formalize operational workflows and govern thousands of assets to ensure regulatory compliance and brand consistency.
Education
Virginia Commonwealth University
Bachelor’s Degree, English
2009 — 2013
Skills
- Writing
- Editing
- Mac Os
- Copy Editing
- Marketing
- Public Relations
- Digital Marketing
- Adobe Creative Suite
- Online Marketing
- SEO
- Outdoor Education
- Microsoft Office
- Web Content
- Web Content Writing
- Creative Writing
- Indesign
- Search Engine Optimization (SEO)
- Literature
- Experiential Education
- Social Media
- Copywriting
- Education
- Content Writing
- Google Analytics
- Social Networking
- Social Media Marketing
- Blogging
- Wordpress
- Email Marketing
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