Travis Strickler

Marketing Buyer Demand Manager (United States & Mexico) at Ritchie Bros. Auctioneers

Role
Marketing Buyer Demand Manager (United States & Mexico) at Ritchie Bros.
Location
Batavia, IL, US
LinkedIn followers
500 followers

About Travis Strickler

Experienced marketer and business development professional, with an MBA, practiced in leading cross functional teams. Accomplished in driving demand and converting prospects into customers. Skilled in using analytical tools to evaluate ROI and tactic performance.

Experience

  1. Marketing Buyer Demand Manager (United States & Mexico)

    Ritchie Bros.

    Jan 2020 — Present · Chicago, IL, US

    Engage and execute buyer analysis in conjunction with the Analytic Team, and share knowledge with the Marketing Team to provide continued awareness on buyer segmentation.•Lead a cross-functional process with marketing, sales, sales operations and other functions to support buyer campaign initiatives. •Manages an iterative process for improving marketing conversion based on testing and observed performance.•Serve as liaison across departments and functional groups to ensure marketing buyer campaigns are integrated across the company.

Education

  • Luther College

    BA, Business Management

    2003 — 2006

  • St. Ambrose University

    MBA, Masters of Business Administration

    2006 — 2007

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Travis Strickler — Marketing Buyer Demand Manager (United States & Mexico) at Ritchie Bros. in Batavia, IL, US | Unifers