Travis Bailey

About Travis Bailey

I am passionate about helping people get the most out of their technology. As the go-to tech person in my family, I spent my childhood troubleshooting everything from high-end computer hardware and video games to software, and kept up with every leap in technology. I’m an advocate for developing and using these innovations to their full potential. I channel this drive into building strong customer relationships. My global team designs and executes creative strategies to convert dissatisfied customers into happy and capable users, and applies a pre-sales approach to retaining and deepening customer relationships. To connect with the customer, I put myself in their shoes. As a technology insider, I’m vulnerable to company “group think” and can lose sight of the customer’s experience. I use listening software to draw insights from social media, test new products to proactively identify pain points, and contact our tech support line undercover to fully appreciate how customers relate to the brand. Then, I channel this understanding into marketing, outreach, and education programs that meet our customers’ needs. When I joined Dell, I led the development of a proactive program to produce digitally optimized and easily understood support content for user audiences. My goal was to grow the program 300% in one year with a small budget. Within six months, I delivered a solution that exceeded this goal and grew the program into a globally-successful content creation team. With the addition of new team members, the program began to produce videos, infographics, and animations in 14 languages and 10 countries. Specialties: Technology Innovation Global Team Leadership Program Management Digital, Online, & Social Media Marketing Strategy Content Production Global Collaboration Branding Product Launch Training Program Design User Data Analytics Process Improvement Agile, Scrum, & Kanban Project Management Adobe Creative Cloud Data Automation

Experience

1. Digital Transformation Senior Advisor

   Dell Technologies

   May 2021 — Present

   Managing multi-million dollar IT technology improvements collaborating with 30+ member team for IT process and delivery. Providing technology oversight to ensure timely delivery of IT enhancements and that enhancements meet requirements. Leading digital innovation strategy for capturing new technology, functionality, and new trends and incorporating it into our organization\'s future forward outlook.

Education

• University of North Carolina at Charlotte

  International Business Management/Marketing, International Management and Marketing

  2005 — 2010