Travis Soberg

About Travis Soberg

Creating a memorable, world-class development requires working with an exceptional team who is dedicated to the project vision and has the expertise to make it a reality. As a leader of complex mixed-use and hospitality designs, I combine a collaborative spirit with decades of experience to prioritize project goals within our designs. Emphasizing these priorities across a multi-disciplinary effort enables increased opportunities for excellence to be unearthed while long-term project aspirations and goals remain central to the larger focus.With more than 30 years of experience, I have successfully led the design teams behind more than 90 international high-rise towers, including 20 hotels, totaling over 70 million square feet. Embracing a design approach that accentuates the sophistication of simplicity and the beauty of timeless quality, I utilize an iterative process that continually refines and optimizes potential solutions to reveal their intrinsic value from a multitude of perspectives, including environmental, execution, economics, and elegance.Underpinning my experience and process is an appreciation for the people I work for and the people I work with. Providing exceptional personal service which anticipates challenges and helps clients achieve their goals is foundational to my approach. Learning from new cultures, philosophies, and methodologies enriches my design process and informs more thoughtful solutions. Collaborating daily with teams of exceptional individuals inspires me to be continuously curious about the world and to help others achieve their greatest potential.

Experience

1. Principal, Director of Sustainable Design

   Goettsch Partners

   Jan 1998 — Present

Education

• Penn State University

  Bachelor of Architecture (B.Arch.)

  1989 — 1994

Skills

• Mixed-Use
• Sustainable Design
• Aia
• Leed Ap
• Submittals
• Architecture
• Comprehensive Planning
• Architectural Design