Travis Morss
Senior Content/Event Manager @ Twitch | Director of Content and Events @ VidCon | Live Events | Strategic Vision | Project Management | Creative Strategy | Partnership Building |Content Development | Digital Marketing
- Role
- Senior Content Event Manager at Twitch
- Location
- Missoula, MT, US
- LinkedIn followers
- 500 followers
Experience
Senior Content Event Manager
Jun 2023 — Present
Lead and inspire the TwitchCon Content Team to plan and execute two flagship live TwitchCon events, serving over in-person attendees and livestream viewers- Utilize Amazon’s Analytics Teams to establish data-driven content strategies, ensuring meaningful KPIs and impactful paid media campaigns- Collaborate with marketing and creative teams to develop engaging digital and social media content to educate and excite audiences- Direct content creation and publishing strategies across platforms to build brand awareness and audience engagement- Manage a $2M budget to allocate spending efficiently for content initiatives and event success- Develop and implement new content formats, including panels, workshops, keynotes, and variety shows, with a strong focus on streaming optimization- Scout and cultivate talent by analyzing Twitch analytics to highlight emerging creators and ensure alignment with community culture- Partner with leadership, including Twitch’s CEO, to develop keynote addresses, ensuring messaging aligns with brand strategy.
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