Tracy Fellin
Strategist. Storyteller. Problem-solver.
- Role
- Strategist Copywriter at Fresh Creative Inc
- Location
- Lebanon, PA, US
- LinkedIn followers
- 500 followers
About Tracy Fellin
I\'ve had the good fortune of working in leadership roles in communications, marketing and advertising for a variety of organizations. I have a passion for finding compelling stories and telling them through words and visuals, in print and digitally.
Experience
Strategist Copywriter
Jun 2015 — Present · Lebanon, PA, US
Work with our international home improvement client to manage brand interactions with user-generated content on multiple digital platforms.Six years developing and executing strategic media plans, managing ad buys and creative for a large regional healthcare system. Produced annual report and consumer magazine.Develop integrated marketing strategies and digital content, including websites, ads and blogs for clients and the agency.
Education
Duquesne University
Leadership & Liberal Studies Master's Program
Utah State University
Journalism
1979 — 1980
Indiana University of Pennsylvania
Bachelor's Degree, Journalism
1981 — 1984
Skills
- Speech Writing
- Photography
- Blogging
- Opinion Writing
- Publications
- Branding & Identity
- Broadcast
- Direct Mail
- Leadership
- Community Outreach
- Storytelling
- Staff Development
- Ap Style
- Advertising
- Social Networking
- Market Research
- Editing
- Strategy
- Copy Testing
- Direct Marketing
- Copywriting
- Journalism
- Writing & Editing:Print, Online, Social Media
- Internal & External Communications
- Feature Articles
- Social Media
- Marketing
- Online Publishing
- Public Relations
- Internal Communications
- Media Relations
- Nonprofits
- Print & Design Management
- Fundraising
- Integrated Marketing Communications Planning
- Marketing Strategy
- Content Development
- Corporate Communications
- Public Speaking
- Strategic Communications
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