Tracy Block

About Tracy Block

I am the founder of Block Media Worldwide and a decorated content chameleon. From freelance journalist to lifestyle magazine editor and content team manager to content marketing strategist, I excel as a versatile veteran member of the media—with a marketing mindset. I’ve earned esteemed bylines with Business Insider, The Points Guy, Prevention, EatingWell, Modern Farmer, Thrillist, BizBash, Time Out, In Touch Weekly, Miami Herald, and Sun-Sentinel, among many others, and held editorial roles with companies like Google, Zagat, AOL, and NBCUniversal.I also work as a ghostwriter to provide a compelling voice for C-suite executives in need of thought leadership articles for high-profile and trade publications. Additionally, I’m especially passionate about my CVB content partnerships, which allow me the opportunity to propel exceptional destinations to even greater heights. Block Media Worldwide has provided content marketing services to companies like Outreach, Bulletproof 360, Foy CBD, Possible Finance, Copper Mountain, Floyd\'s 99 Barbershop, Pillar4, Skift Meetings, Itavi Kids, T-ROC, and Mozaro. My consultancy stretches content marketing strategy and services across multiple channels including blog, SEO, email, social media, gated and ad campaign/lead gen to support brand story development and end-to-end consumer journeys. When scaling is required, I vet, manage and employ a team of talented, senior-level freelance writers and editors to find the right words for you.

Experience

1. Senior Contributing Editor

   Bizbash

   Jan 2012 — Present

   Compose event reports, event production, team-building and venue roundups and edit/prepare existing web content for print.

Education

• University of Florida

  Bachelor of Science (B.S.), Journalism

Skills

• Advertising
• Food
• Content Development
• Content Curation
• Web Content Writing
• Social Media Marketing
• Public Relations
• Media Relations
• Editing
• Copywriting
• Journalism
• Publishing
• Wellness
• Content Marketing
• Copy Editing
• Content Strategy
• Marketing Strategy
• Editorial
• Content Management
• Cms
• Press Releases
• Blogging
• Music
• Photography
• Writing
• Content Management Systems (Cms)
• Web Content Creation