Tracey Murphy

About Tracey Murphy

Tracy Murphy (The Comeback Coach) is a Sales, Leadership & Communication Strategist who…

Experience

1. Sr Business Development

   Mount Carmel Behavioral Health

   Sep 2019 — Present · Columbus, OH, US

   Crisis stabilization hospital. Servicing- Suicidal & Homicidal Ideate, AOD & SUD, Co-occurring, Schizophrenic, Psychotic and the Acute and/or Sustained Trauma Community. • Spearheaded launch, rebranding & GTMS of 80 bed, new build crisis stabilization hospital. • Established 80% of all initial med-surge partnerships in 72 of 88 Ohio counties. • Responsible for developing, growing and retaining 80-92% hospital census vs 20% at JVP launch. • Introduced “Phantom: P-F-S” Model. Resulting in: Time to Service (TTS), quality, retention & census gains.• Critical in management & evolution of Acadia & MCHS-Joint Venture Partnership (JVP). • Key role in aligning MCBH as catchment failover provider for 988 suicide line rollout and relaunch. • Negotiated MCBH & Acadia marquee “Screening Partner” for AAMWA Annual event (50k attendees) & identical partnership for 22 sister Acadia facilities. Owned all launch strategy, collateral, branding, media appearances, PR, data capture & external platform integrations.• Strategically developed local partnerships with Columbus Public Health, MC Urban Health, Columbus Fire, RREACT, Netcare, Southeast Healthcare, North Central, Maryhaven, Ohio Hospital Council etc• Member: Columbus Public Health- Addiction Plan and Harm Reduction Subcommittee • Created & launched customized Digital PHQ-9 w/all logic, score-based mapping & patient pointing. • Led branding, rebranding and relaunch of MCBH’s IOP (Intensive Outpatient Program) • Launched “Mosaic” Trauma Program, owning all branding, collateral, deployment & HCP utilization. • Piloted & owned direct & social marketing, fax, email, lowest ROI & patient acquisition cost.

Skills

• Healthcare
• Product Launch
• Management
• Durable Medical Equipment
• Power Mobility & Equipment
• Diabetes Care
• Electrophysiology
• Capital Purchase Management
• Sales Management
• Medical Devices
• Pharmaceutical Sales
• Account Management
• Medical Sales Management
• Training
• Sales Operations
• Pulmonology
• Cardiology
• Hospitals
• Managed Care
• Clinical Study Management
• Operating Room
• Sales
• Interventional Cardiology
• Capital Equipment
• Endocrinology