Traci Ford
Global Marketing & Communications Leader | Product Marketing | Employee Engagement | Program Management
- Role
- Corporate Communications Card Tech at Capital One
- Location
- Richmond, VA, US
- LinkedIn followers
- 500 followers
About Traci Ford
Established Communications and Marketing Leader with proven success in building high performing teams and managing strategic initiatives in both corporate and entrepreneurial environments. Skilled in storytelling, relationship and change management, and people development. I’m also a classically-trained pastry chef.Areas of Expertise: Internal and Senior Leader communications, change management, diversity + inclusion, digital marketing, content marketing, SEO, digital strategy, partnerships marketing, integrated campaign management, client development, account management, brand strategy, associate engagement, product training and education, creative development, people leadership, AWS Certified Cloud Practitioner
Experience
Corporate Communications Card Tech
Mar 2025 — Present · Richmond, VA, US
Education
Florida State University
English, English Language and Literature, General
Institute of Culinary Education
Professional Culinary Program
Hollins University
BA, English
Skills
- Agile Methodologies
- Management
- Interactive Advertising
- Digital Marketing
- Online Advertising
- Online Marketing
- Content Development
- Public Relations
- Marketing
- Customer Relationship Management (Crm)
- Copywriting
- Direct Marketing
- Strategy
- Brand Development
- Social Networking
- Brand Awareness
- Digital Strategy
- Marketing Communications
- Direct Mail
- Scaled Agile Framework
- Creative Direction
- Creative Strategy
- Leadership
- Campaigns
- Interactive Marketing
- Sponsorship
- Email Marketing
- Content Marketing
- Digital Media
- Mobile Marketing
- Social Media
- Brand Management
- User Experience
- Content Strategy
- Marketing Strategy
- Customer Insight
- Crm
- Integrated Marketing
- Kanban
- New Media
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