Thomas Lester
Retail-focused storyteller
- Role
- Retail Editor at Bridgetower Media
- Location
- Greensboro, NC, US
- LinkedIn followers
- 500 followers
About Thomas Lester
I specialize in dynamic, engaging storytelling. In my journalism career, I\'ve covered…
Experience
Retail Editor
Apr 2013 — Present · Greensboro/Winston-Salem, NC, US
As retail editor for national business-to-business publication Furniture Today, I cover all aspects of home furnishings retail. I talk to retailers to discuss strategy, best practices, concerns and other key areas to help inform brick-and-mortar and online retailers. In previous role as Home Accents Today\'s digital/managing editor, I was responsible for the brand’s digital and web publishing, e-products and growth initiatives, while continuing to assist in the production and publishing of content across all of the brand’s channels.In previous role as business editor from 2017 to 2020, I served as primary news reporter for Home Accents Today. Coverage includes the goings on of manufacturers, importers and suppliers and retailers in the home accents world. Products covered includes rugs, top-of-bed and soft goods, lamps and lighting, wall art and mirrors, decorative accessories, accent furniture and permanent botanicals.Prior to promotion in January 2017, I served as assistant editor covering the rug industry for Furniture Today and Home Accents Today as well as writing and editing other stories.
Skills
- Copy Editing
- Publishing
- Social Media
- Community Journalism
- Editing
- Storytelling
- Publicity
- Journalism
- Newsgathering
- Feature Articles
- Ap Style
- Online Journalism
- Press Releases
- Digital Photography
- Magazines
- Proofreading
- Blogging
- Publications
- Graphic Design
- Newspapers
- News Writing
- News Management
- Editorial
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