Stefon Towler

About Stefon Towler

Everyone wants to build products, services, and strategies that actually drive real traction… but most waste too much time and money figuring it out.I help early-stage founders cut through the noise, validate their products, and win their first customers faster, without relying on guesswork.In 2014 I was deep into mechanical engineering, I was obsessed with how to merge creativity with data-driven decision-making.In 2016 I became a trusted consultant, leading workshops and strategy sprints to help teams find and execute the right ideas.In 2025, My focus is on helping businesses avoid costly mistakes by turning customer insights into repeatable, scalable growth strategies.Who I’ve HelpedI’ve worked with over 100 teams across startups, tech, finance, and entertainment, helping them move from “we think this will work” to “we know exactly what customers want.”How I Can Help You- Customer Discovery & ICP Development – Find the right customers before you waste time and money- Messaging & Offer Validation – Test your positioning and messaging so it actually resonates- Growth & Strategy – Build a repeatable system to acquire and retain customers.Ways to Work With Me1. Let’s connect – I’m always open to chatting about your customer challenges (no sales pitch, just value).2. Join my workshops – Learn how to validate products and marketing strategies before you launch.3. Follow my content – I share practical frameworks for startup marketing, customer insights, and validation.Not ready yet? No problem—explore my profile for insights on how to stop wasting time on the wrong customers and start building what people actually want.

Experience

1. Founder Marketing & Strategy Consultant

   Insight & Innovate

   Sep 2020 — Present · Cincinnati, OH, US

   Insight & Innovate helps early-stage businesses validate products, refine their marketing strategy, and land their first customers—faster and with less guesswork.Most startups don’t fail because they build bad products. They fail because they don’t deeply understand their customers or how to position their offer in the market. That’s where we come in.We specialize in:•Customer Discovery & ICP Development – Identify your best-fit customers before investing in the wrong audience.•Messaging & Offer Validation – Ensure your positioning resonates before you launch.•Marketing Strategy for Growth – Build a repeatable system to acquire and retain customers.We’ve helped startups across industries move from uncertainty to clarity, from assumptions to real market demand. Our research-driven approach ensures founders make smarter decisions, faster.If you’re building something new and want to make sure you’re on the right track—let’s connect.

Education

• University of Dayton

  Bachelor's, Mechanical Engineering

• University of Cincinnati Carl H. Lindner College of Business

  Design Thinking for Business

Skills

• Teamwork
• Autodesk Inventor
• Autocad
• Ideation
• Creativity
• Microsoft Excel
• Powerpoint
• Sketching
• Presentations
• Innovation Planning
• Product Design
• Leadership
• Solidworks
• Product Development
• Analysis
• Microsoft Office
• Technical Writing
• Engineering
• Marketing Strategy
• Time Management
• Autodesk Software
• Microsoft Word
• Team Leadership
• Research
• Branding
• Public Speaking
• Access
• Ccna
• Consumer Insight
• Inventor