Tomas Ovalle

About Tomas Ovalle

At Box, my focus as Global Brand & Sales Manager is on elevating the BMX and MTB divisions through strategic partnerships and international market expansion. With a proven track record in cost reduction and ERP integration, I continuously seek to enhance profitability and operational efficiency. Our team has successfully empowered distribution accounts with strategic tools, aligning with our vision for progressive growth.Previously, as a Key Account Manager, I specialized in leveraging Digital tools to optimize sales strategies, fostering long-term relationships for sustained market penetration in South America and consistent growth around the world. My background in competitive mountain biking injects passion and drive into my role, ensuring a dynamic approach to marketing and sales that resonates across diverse territories. We strive for innovation and collaboration, building bridges within the industry to secure a robust future for our company and stakeholders.

Experience

1. Global Brand & Sales Manager - Bmx & Mtb Division

   Box

   Aug 2023 — Present · Anaheim, CA, US

   Experienced in managing branding projects and leading international sales expansion, particularly for the BMX and MTB product lines. Responsible for establishing and maintaining key partnerships within the industry, as well as overseeing PR, team sponsorships, and all related interactions.Expert in cost reduction strategies, optimizing expenses, and enhancing profitability through refined pricing structures. Skilled in ERP integration to streamline processes and improve operational efficiency, with a focus on merging systems to create seamless operations.Proven ability to empower distribution accounts by providing strategic tools and insights that align with our company’s vision for future growth. Strong negotiator with key accounts, consistently achieving optimal terms and building long-term relationships.Experienced in leading direct website sales strategies, with a deep understanding of key account management. Focused on improving margins, increasing brand visibility, and driving sales through a combination of marketing and sales strategies, while carefully managing budgets to ensure maximum return on investment.

Education

• UC Irvine

  Associate's degree, International Business & Operations Management

  2017 — 2018

• UC Irvine

  Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services

• UC Irvine

  Associate's degree, Marketing/Marketing Management, General

  2018 — 2018

• Universidad Andres Bello

  Bachelor of Business Administration - BBA, Business Administration, Management and Operations