Tori Fowler
Owner @Crisis Companion Llc
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WORK HISTORY
Owner @Crisis Companion Llc
Tampa, FL, US
As Owner & Founder of Crisis Companion LLC, I transformed a concept into a live e-commerce startup providing bilingual (English/Spanish) emergency contact cards for vehicle gloveboxes. I oversee strategy, design, operations, partnerships, and community impact to ensure every family and first responder have rapid access to vital information.Responsibilities-Product & Design: Collaborate with EMTs and UX experts to create a 5×8″ card with dedicated sections for personal details, medical data, and emergency contacts optimized for clarity under stress-Platform Development: Build and maintain a secure online portal enabling photo upload, data entry, and template customization-Manufacturing & Fulfillment: Manage vendor relationships to source premium, durable stock; implement quality-control protocols; and scale order processing for both direct-to-consumer and B2B channels-Brand & Marketing: Define brand identity and lead social media campaigns on LinkedIn, Instagram, TikTok, and Facebook developing educational posts, behind-the-scenes reels, and customer testimonials-Sales & Growth: Build and nurture a 300+ member email waitlist pre-launch; execute a TikTok Shop rollout that attracted 500+ engaged followers in two weeks; and design upsell packages for multi-card orders and digital QR-code add-ons-Community Partnerships: Partner with fire departments, veteran organizations, and senior centers to pilot subsidized distributions-Operations & Compliance: Oversee P&L management, budgeting, pricing strategy, LLC registration, trademark filingsKey Achievements-Transitioned from prototype to live e-commerce launch on June 21, 2025-Grew social-media followings to 1,200+ across platforms with an average 8% engagement rate-Reduced production costs by 20% through strategic vendor negotiations.By combining cross-functional leadership, operational efficiency, and a relentless focus on safety, I continue to expand Crisis Companion’s reach and positive impact.
EDUCATION
Liberty University
Bachelor of Science (BS), Psychology: Military Resilience
ABOUT TORI FOWLER
As a seasoned Marine Corps leader and Human Resources professional, I’ve spent over a decade fostering resilience, structure, and support across high-pressure environments. Most recently, I served as a MEPS Liaison and HR Team Lead with Marine Corps Recruiting, where I led mission-driven teams, streamlined personnel operations, and cultivated a culture of trust and continuous growth.My leadership philosophy is grounded in strategic communication, operational clarity, and a deep commitment to people-first solutions. Whether guiding recruiters, managing cross-functional teams, or driving systemic improvements, I believe strong human systems are what make great organizations work.Now, I’m bringing that same focus into the small business world.As the founder of Crisis Companion™, I’m building a mission-driven brand focused on family emergency preparedness—creating tools that empower first responders and protect loved ones when every second counts. Passionate about leadership, innovation, and the intersection of readiness and community care. Mom of three | Veteran | EntrepreneurLet’s connect—especially if you’re in HR, veteran advocacy, emergency services, or small business leadership.
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