Torbjörn Nordkvist
Head of Group Brand @Swedbank
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WORK HISTORY
Head of Group Brand @Swedbank
Company description:Swedbank has about 7.3 million private customers, about corporate customers and is the leading bank for the many households and companies in the home markets of Sweden and the Baltic countries.Responsibilities:Lead and develop a team of 8 professionals. Responsible for management, planning, governance and budgeting of Group Brand initiatives. Create strategic, analytical and creative business impact through cross-organizational way-of-working initiatives.Include operational tasks such as managing contracts, agency relations, budgets, and reporting.Set strategic directions and lead development and implementation of initiatives and assets that build the equity of the Group’s brand portfolio. Strengthen brand trust and attraction to add value to the overall commercial results of Swedbank.
EDUCATION
Stockholm University
Master’s Degree, Communication science, marketing, PR and advertising.
Board Company
Board Certificate
Uppsala University
Bachelor of Business Administration - BBA, Marketing
SKILLS
ABOUT TORBJÖRN NORDKVIST
Accomplished and results-driven executive with extensive experience leading business development operations based on customer experience and brand building.Proven record of accomplishment in providing customer experience and profitability through a truly unique experience of brand and business development concepts, commercializing brands, introducing new offerings and products, coaching C-suite level organisations, implementing brand and retail strategies and revealing customer needs to deliver brand growth. Drive organisations to substantial revenue gains by establishing performance goals, exploring customer and trend insights, initiating innovation processes and facilitating design thinking as an catalyst for change. Nurture top-performing consumer oriented businesses within challenging, competitive, and volatile markets with a future-proof commercial position.
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