Sean Toppel

About Sean Toppel

Adept at using metrics and analytics to drive the strategic business direction in alignment with customer experience/marketing/CRM/digital/etc. type goals. Balanced left brained (to understand the approach and tools necessary to synthesize big data) as well as right brained (to communicate the narrative of the data across to multiple departments and personalities) approach.

Experience

1. Executive Director - Digital Product Analytics

   JPMorganChase

   Feb 2019 — Present · New York, NY, US

   Use cross channel customer journey data and analytics to identify opportunities to improve the customer experience, reduce operational expenses and promote Digital self-service.• Lead a team of 12 on-shore and 10 off-shore analysts through thought leadership, guidance and prioritization.• Build deep relationships and deliver analytics-driven value alongside Product Owners, Technologists, and UX Designers including specific focuses over the years on- Account Servicing and Communications - Payments & Money Movement (P2P, Bill Pay, Mobile Deposits, etc)- Claims, Fraud and Disputes - Digital Wallets - Secure Authentication & 3rd Party Connected Banking - Live Chat and Virtual Assistant - Account Opening, Acquisition, and Activation - Executive Reporting• Support the rapid growth of and investments in Chase’s digital presence, both web and mobile, by delivering sophisticated dashboards, ad-hoc reporting and strategic insights.• Evolve and refine measurement frameworks and KPIs related to customer behavior. Automate reporting to increase productivity and educate business partners in how to use metrics to their benefit.• Promote a culture of test & learn through A/B Testing and Experimentation; drive everything from hypothesis formation, prioritization, instrumentation, design, and impact measurement.• Bring together insights from separate and distinct Transactional, Behavioral, and Voice of Customer (VOC) data sources to provide a holistic picture.• Ensure data is treated as a first-class citizen and architected in a manner that allows for quick, accurate, and robust analytics.

Education

• Northeastern University

  Bachelor of Science (BS), Business Administration and Management, General

  2000 — 2004

Skills

• Powerpoint
• Microsoft Excel
• Web Analytics
• Financial Forecasting
• Analytics
• Business Strategy
• Key Performance Indicators
• Direct to Consumer
• Data Mining
• Financial Analysis
• Financial Services
• Crm
• Life Insurance
• Business Intelligence
• Analysis
• Vlookup
• Investments
• Research
• Business Analysis
• Optimization
• Microsoft Office
• Reporting & Analysis
• Data Analysis
• Pivot Tables
• Sas
• Microstrategy
• Queries
• Trend Analysis
• Segmentation
• Strategic Planning
• Data Visualization
• Financial Modeling
• Sql
• Internet Leads
• Collaboration
• Term Life Insurance
• B2c
• Marketing Strategy
• Leadership
• Tableau