Tony Medio
EVP, Global Client Lead
- Role
- EVP Global Client Lead at Publicis Groupe
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Tony Medio
Proud father. Strategic marketer. Avid traveler. A global client transformation partner, with worldwide practical experience in tactical media activation, data & tech strategy, content production, and integrated agency models.
Experience
EVP Global Client Lead
Nov 2018 — Present
Global leader of the Publicis relationship with Alcon and Sandoz. As their chief marketing partner, drive their business ambition by provisioning the right configuration of media excellence, creative innovation, and production solutions from our agency teams around the world. Drive global Publicis solutions to lead HCP and Consumer marketing transformation of the Sandoz partnership - creating and steering the Publicis AccessOne bespoke capability engine with resources for creative, medical comms, media and production excellence across 40+ countries. Led our multi-year Alcon transformative partnership including creation of the global media community and optimization of strategic support across their product franchises. Directly running the 30+ country media relationship with Starcom and their integrated global partnership across Alcon Vision Care and Surgical marketing efforts.Campaign Media Awards Winner - 2022 Best International Strategy, Alcon Precision1M & M – Highly Commended for Best Campaign for Pharma & Healthcare, Alcon Precision1Highly Commended - 2021 Best International Strategy, Alcon Systane UnstoppableAlcon Marketing Agency of the Year - STARCOM, 2021
Education
Georgetown University
International Relations Program
University of South Carolina
B.A., History and Economics
Universitat de Barcelona
Intensive Spanish Language and Culture
Skills
- Digital Strategy
- Mobile Advertising
- Mobile Marketing
- Global Marketing
- Online Advertising
- Online Marketing
- Digital Marketing
- Video Advertising
- Social Media Marketing
- Broadcast
- Content Marketing
- Digital Media
- Integrated Marketing
- Media Planning
- Strategic Planning
- Television
- Media Buying
- Social Media
- Global Strategy
- B2b Marketing
- Advertising
- Media Strategy
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