Tony Sanders
CPG Multi-Functional Senior Level Executive | Branded & Private Label | Sales, Manufacturing, & Supply Chain Services
- Role
- Vice President, Sales & Marketing Pulp & Tissue at Domtar
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Tony Sanders
Dedicated SVP-level consumer goods executive with track record of identifying and bringing to life sustainable, profitable revenue growth opportunities at the intersection of consumer, customer, and business operations. Multi-functional leader with 11 years transforming supply chains and 12 years creating product go-to-market (GTM) strategies. Played an instrumental role in achieving Vendor of the Year status at 2 Fortune 100 retail partners (Target and Dollar General.)Builds and maintains partnerships with the US\'s largest and most recognized retailers and generates record-breaking profitability and customer satisfaction scores. Drives profitability across multibillion-dollar mass, club, grocery, value, drug, home improvement, and e-commerce relationships from end to end. Ability to turn around underperforming accounts and convert them to portfolio leaders through a combination of quality, innovation, customer service, and inventory planning initiatives that transform division EBITDA from low/mid-single digits to mid/high-level teens. Highly results-oriented team leader known for setting high standards and holding himself and others accountable, and for being willing to take initiative and confront obstacles.Forward-thinking executive who seeks to identify and drive significant change for the business; takes a big-picture perspective when evaluating solution alternatives. Thrives in building relationships, finding issues or problems, and ideating and executing the solutions to those problems.Seeking to shape an agile, fast-paced, aligned organization and drive profitable growth.High integrity leader of people who are valued and treated with respect and dignity at every level, and the development of teams and individuals is a key part of my mission.
Experience
Vice President, Sales & Marketing Pulp & Tissue
Dec 2024 — Present
Our vision is to be the global leader in the forest products sector, setting new standards for industry excellence through quality products, transparent practices, and strong customer relationships. We will accomplish this through our core values of caring, accountability, collaboration, and entrepreneurship while holding true to our mission of producing industry-leading forest products with a commitment to our employees, customers and communities, with a dedication to sustainability.As a servant leader within Domtar I will lead the sales & marketing team by setting clear objectives, providing guidance, and monitoring performance. We will set clear and achievable short and long-term strategic plans while fostering strong relationships with key accounts and customers. As each opportunity arises, we will work collaboratively across the organization to ensure strong and transparent communication tailored to each client and situation.
Education
Parker College of Business-Georgia Southern University
Bachelor of Science - BS, Production & Operations Management
1998
Georgia Institute of Technology
Executive Education, Strategy Execution
2015
Saint Joseph's University
Executive Education, PLMA
2013
Columbia Business School
Executive Education, Leading Growth & Change
2019
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