Tony Mascarenas
Account Executive - Skyline Studio @Southern California News Group
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WORK HISTORY
Account Executive - Skyline Studio @Southern California News Group
US
Develop customized digital advertising campaigns across web, social, video, and branded content• Guide clients through data-driven marketing solutions that grow reach, engagement, and conversions• Build GTM strategies tailored to audience insights and brand goals• Manage client relationships and campaign execution from planning through reporting• Collaborate with creative, editorial, and production teams to produce high-impact digital assets• Identify new business opportunities across B2C and B2B categories• Support brands with targeted reach, direct response, awareness, and trade-show visibility
EDUCATION
California State University, Fullerton
Bachelor of Arts (B.A.) Marketing and Advertising, Marketing/Marketing Management, General
SKILLS
ABOUT TONY MASCARENAS
I’m a consultative partner and creative problem solver who helps B2B companies grow through smart strategy, strong relationships, and consistent execution.My career bridges multiple industries — logistics, tech, SaaS, and marketing — giving me a unique understanding of how to connect people, systems, and brands to real results. Whether managing multimillion-dollar freight accounts, building marketing programs that drive ROI, or leading sales teams through CRM automation, I focus on performance with integrity.I’ve worked both agency-side and in-house, partnering with companies large and small to create campaigns and processes that work. I take pride in treating everyone — clients, teammates, and vendors — with respect and kindness. That approach has built trust and long-term success throughout my career.Let’s connect and talk about creating results that move business forward.
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