Tommy Kirchmeier

WFH ONLY - ​Digital Marketing Manager at myCME

Role
Digital Marketing Manager at Mycme
Location
Beacon, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Tommy Kirchmeier

SUMMARY An adaptable Digital Project Manager with technical, administrative, creative…

Experience

  1. Digital Marketing Manager

    Mycme

    Jul 2019 — Present · New York, NY, US

    Managed all marketing for myCME.com, ensuring that over 400 live medical education activities were meeting their contractual guarantees for audience visits. Tasks included tracking all content on a daily basis, identifying programs that were not trending to meet their goals, creating marketing plans to improve viewership of poorly-performing content, and designing, producing, deploying, and reporting on email, banner ads, social media, and direct mailers in order to meet marketing goals.Managed content, production, scheduling, and deployment of over 50 weekly emails including, “What’s New”, “Trending”, 25 Weekly Medical Specialty emails, Exclusive Activity emails, and Semi-Exclusive emails.Managed, LinkedIn, Facebook, Twitter accounts for myCME and myCME Specialty Brands.Built, communicated, and executed Marketing Plans for clients whose activities were trending below guarantee in order to ensure their programs reached contractual audience goals.Analyzed and reported Marketing data, email and social media data, and specialty trends and reported trends to sales and specialty teams.

Education

  • Bard College

    Bachelor of Arts (B.A.), Liberal Arts and Sciences/Liberal Studies

    1994 — 1998

  • West Morris Mendham High School

    High School, Electives: Art, Humanities, Creative Writing, Western Civilization

    1990 — 1994

Skills

  • Cross-Functional Team Leadership
  • Fundraising
  • Marketing Strategy
  • Social Media
  • Budgets
  • Html
  • Program Management
  • Strategic Planning
  • Editing
  • Marketing Communications
  • Medical Education
  • Marketing
  • Advertising
  • Microsoft Office
  • Sales
  • Proposal Writing
  • Creative Direction
  • Training
  • Customer Satisfaction
  • Healthcare
  • Digital Marketing
  • Research
  • Content Management
  • Management
  • Photography
  • Integrated Marketing
  • Leadership
  • Digital Media
  • Event Planning
  • Process Improvement
  • Team Leadership
  • Project Management
  • Customer Service

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Tommy Kirchmeier — Digital Marketing Manager at Mycme in Beacon, NY, US | Unifers